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Salon & Spa Website Development — Online Booking, Staff Scheduling & POS
Custom salon, spa, and beauty studio websites with online appointment booking, staff scheduling, service menu, loyalty programs, and POS integration. Built to fill your appointment calendar and reduce no-shows.
What's Included
- 24/7 Online Appointment Booking
- Staff Selection + Real-Time Availability
- Multi-Service Booking in One Appointment
- Duration-Aware Slot Blocking
- WhatsApp / SMS Appointment Reminders
- Automated No-Show Reduction Sequence
- Razorpay Deposit / Prepayment Option
- Staff Schedule & Leave Management
- Commission Tracking per Stylist
- Loyalty Points + Membership Tiers
- Birthday Coupon Automation
- Re-Booking Prompt Automation
- Before/After Photo Gallery
- Business Analytics Dashboard
- Google Review Request Automation
Salon & Spa Website — Fill Every Appointment Slot. Automatically.
The best salons lose 20–30% of potential revenue to missed calls, double bookings, and no-shows. A custom salon website with integrated online booking eliminates all three. Clients book themselves 24/7, receive automated reminders that slash no-show rates, and you spend less time on the phone and more time doing what you're paid for.
I build custom websites for hair salons, beauty salons, nail studios, spas, barbershops, skincare clinics, and bridal studios — designed to look as premium as your services and perform as reliably as your best stylist.
Core Features
Online Appointment Booking
A fully self-service booking system that works while you sleep:
- Service selection — Hair, Nails, Skin, Waxing, Massage, Bridal, Packages
- Staff selection — "Book with Priya" or "Any available stylist"
- Real-time availability calendar — slots shown only for staff actually working that day
- Duration-aware booking — a balayage blocks 3 hours, a blowout blocks 45 minutes
- Multi-service booking — clients add multiple services in one appointment (e.g., haircut + blow-dry + eyebrow threading)
- Booking confirmation SMS + email with service summary, staff name, salon address, and map link
- Prepayment or deposit option to reduce no-shows
- Cancellation / reschedule self-service link in confirmation (with configurable cut-off time)
Staff & Schedule Management
- Staff profiles — photo, bio, specializations, years of experience
- Individual staff calendars with working hours and break times
- Day off / leave management — blocked dates per staff member
- Commission tracking per service per stylist
- Staff performance dashboard — bookings count, revenue generated, average rating
Automated Reminders & No-Show Reduction
The single highest-ROI feature in a salon booking system:
- 24-hour reminder — WhatsApp / SMS with appointment details + confirm/cancel buttons
- 2-hour reminder — final WhatsApp nudge
- Post-appointment follow-up — "How was your experience? Leave us a Google review" (sent 2 hours after appointment)
- Re-booking prompt — "It's been 6 weeks since your last haircut. Book again?" (sent on configurable interval)
- Birthday offer — automatic discount coupon sent on client's birthday
Service Menu & Pricing
- Category-organized service menu with descriptions and duration
- Before/after photo gallery per service (with client consent toggle)
- Package deals — "Bridal Package: Makeup + Hair + Mehendi — ₹8,500"
- Add-on services configurable at booking (e.g., Keratin treatment add-on to haircut)
- Product retail section — sell the products you use in-salon online (Mamaearth, L'Oréal, OGX)
Loyalty & Membership
- Points per visit — earn 10 points per ₹100 spent
- Redeemable against future services
- Membership tiers — Silver, Gold, Platinum with perks per tier
- Prepaid packages — buy 5 haircuts, get 1 free (revenue upfront, retention guaranteed)
- Digital membership card on client's phone
Business Analytics Dashboard
- Daily / weekly / monthly revenue summary
- Most popular services by booking count and revenue
- Staff utilization rate — what % of available slots are booked per stylist
- No-show rate tracking with trend line
- Client retention rate — repeat vs. new client ratio
- Peak hours heatmap — which days/times are busiest
Technology Stack
Next.js · TypeScript · PostgreSQL · Prisma · Razorpay (deposits) · Twilio (WhatsApp + SMS) · Resend (email) · Google Calendar API · Tailwind CSS · Framer Motion · VercelReady to start?
Let's discuss how we can help with your project.